Bright Serviced Accommodation (“we”, “us”, “our”) is committed to protecting your personal information. This policy explains how we collect, use, store, and protect your data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

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1. Information We Collect

We may collect the following information when you make an enquiry, book accommodation, or use our website:

• Personal information: name, address, phone number, email

• Booking details: stay dates, number of guests, special requests

• Payment details: processed securely by third-party payment providers

• Technical data: IP address, browser type, device information, cookies

• Correspondence: emails, messages, or calls relating to bookings or support

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2. How We Use Your Information

We use your data to:

• Process and manage your booking

• Communicate with you before, during and after your stay

• Comply with legal or safety requirements

• Improve our services and website

• Send service messages (e.g., booking confirmations)

• Send marketing communications only with your consent, in line with PECR

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3. Lawful Bases for Processing (UK GDPR)

We process your personal data under the following lawful bases:

• Contract – to manage and fulfil your booking

• Legitimate interests – such as improving guest experience and ensuring property security

• Legal obligation – for tax, regulatory and safety compliance

• Consent – for marketing emails or optional communications

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4. Sharing Your Data

We do not sell or trade your information.

We may share your data with:

• Trusted service providers (booking platforms, cleaners, payment processors, IT services)

• Professional advisers (legal, accountants)

• Authorities where legally required (e.g., police, tax authorities)

All third parties must comply with UK GDPR and only process your data for legitimate business purposes.

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5. Data Security

We take appropriate technical and organisational measures to protect your data against loss, misuse, unauthorised access, or disclosure. Where data is transferred outside the UK (e.g., cloud providers), it is done using recognised legal safeguards such as UK adequacy regulations or Standard Contractual Clauses.

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6. Data Retention

We keep your data only for as long as necessary:

• Booking-related data: retained as required for legal and tax obligations

• Marketing data: retained until you opt out

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7. Your Rights (UK GDPR)

You have the right to:

• Access your data Request correction or deletion

• Object to certain processing

• Restrict processing

• Withdraw consent at any time

• Request data portability

• Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise your rights, contact us using the details below.

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8. Cookies (PECR Compliance)

We use cookies to support website functionality, enhance user experience, and analyse website performance. Where required, we request your consent before placing non-essential cookies.

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9. Contact Us

For any questions or data requests, contact:

Bright Serviced Accommodation

Email: samantha@brightservicedaccommodation.com

Phone: 01253 462 112

Address: Blackpool Enterprise Centre, Lytham Road, Blackpool, FY4 1EW

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By using our services, you agree to our data policies.